Wellness

OUTLINE

  • Second largest exporter of Ayurveda and alternative medicine in the world.
  • INR 490 Billion wellness market.
  • 6200 indigenous herbal plants.
  • INR 1 trillion wellness market by 2015.
  • Potential to generate three million job opportunities.
  • The country has developed vast AYUSH infrastructure comprising of 736,538 registered practitioners.
  • The demand for Ayurveda, Yoga, Naturopathy, Unani, Siddha and Homoeopathy (AYUSH) and herbal products is surging in India and abroad. India is the second largest exporter of AYUSH and herbal products.
  • The country has developed vast AYUSH infrastructure comprising of 686,319 registered practitioners, 26,107 dispensaries and 3167 hospitals in public sector, 501 undergraduate colleges with an annual intake of 28,018 students, 151 centers for post-graduate education with an annual admission of 3504 scholars and 8896 licensed drug manufacturing units.

Ministry of Tourism also promotes AYUSH Systems of Medicine by organizing and participating in various wellness and medical tourism events and by running publicity campaigns and organizing road shows in the overseas market.

FDI POLICY

  • 100% Foreign Direct Investment (FDI) is permitted in the AYUSH sector.

SECTOR POLICY

  • A National Health Assurance Mission is to be launched in order to promote the sector.
  • A number of AYUSH clusters across the country will provide plug-and-play facilities for setting up AYUSH units.
  • The National Rural Health Mission has a declared policy of promoting ‘Pluralistic Healthcare’ by involving, alongside the allopathic system, the AYUSH systems, including local health traditions in its operational mission.
  • The National Policy on Indian Systems of Medicine & Homoeopathy – 2002.
  • Evidence-based centres are to be set up by the All India Institute of Medical Sciences. These centres will also be instated in government hospitals.
  • Central Sector Scheme for in-situ & ex-situ conversation efforts of medicinal plants and National AYUSH Mission of medicinal plants for promoting medicinal plants cultivation to help ensure assured raw material supply.
  • The establishment of a North-eastern Institute of Ayurveda and Homoeopathy at Shillong, Meghalaya and the North-eastern Institute of Folk Medicine at Passighat.
  • Central Sector Sceme for promotion of International Cooperation in AYUSH for providing incentives for the promotion of AYUSH abroad.

FINANCIAL SUPPORT

  • A scheme has been envisaged for the development of AYUSH clusters, for creating a Common Facility Centre for standardisation, quality assurance and control, productivity, marketing, infrastructure and capacity-building through a cluster-based approach.
  • Central Sector Scheme for promotion of international cooperation in AYUSH which provides for international exchange of experts and officers, incentive to drug manufacturers, entrepreneurs, AYUSH institutions etc. for international propagation of AYUSH by participating in international exhibitions, trade fairs, road shows etc. and registration of AYUSH products (Market Authorisation) at regulatory bodies of different countries such as USFDA/EMEA/UK-MHRA/NHPD/TGA etc. for exports, support for international market development and AYUSH promotion-related activites, translation and publication of AYUSH literature/books in foreign languages.
  • A centrally-sponsored scheme has been set up for specialised AYUSH facilities in government tertiary care as well as AYUSH hospitals in PPP mode.
  • The Central Sector Scheme to provide support for Conservation, Development and Sustainable Management of Medicinal plants aims at ex-situ/in-situ conservation, awareness creation, R&D, herbal gardens, etc. and a centrally sponsored scheme “National AYUSH Mission” (NAM) to support cultivation of medicinal plants on farmer’s lands on mission mode.
  • Provisions have been made for the North-eastern region in this sector.
  • The Scheme for Hospitals and Dispensaries, under NRHM including AYUSH flexi-pool, continues to provide assistance to states for integrating AYUSH in the national health care network, creating AYUSH facilities in PHCs/CHCs/District Hospitals.
  • The AYUSH Sector Innovation Council has been instituted by the Government of India.
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